Knowledge To Feed The Real Estate Brain
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Teri Hewson is the third presenter in our John L. Scott 2011 Success Club series. Teri shares with our brokers the importance of preperation for a listing appointment, how to put together an effective CMA using market statistics as well as marketing that he has found effective when listing and selling homes.
Part 3 of 5
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Learning to communicate today for tomorrows consumer
No…this is not a rorschach test. This perhaps is the single best way to communicate quickly and succinctly with the consumer of tomorrow. In this fast paced, touch and go society consumers may see something of interest and scan it with their cell phone for later review.
Go ahead and try this one. From your cell phone down load a QR reader or scanner from the App section of your cell phone. Once installed scan this box and see what you get.
Imagine the uses. On a bottle of wine you will quickly see the vintner, the type of wine, what year it was produced and the mix if it is a blend.
In a cook book you might be able to capture a recipe that you really like.
A flight or vacation that you have scheduled, with a click from your cell phone…aka personal communicator you now have your full itinerary.
Your Listing Data..all in One Box
From a real estate perspective with in this black and white blocky box you can easily communicate who you are and all of the features of a home you are marketing. You might have one of these on your business card, on flyers and feature sheets or on your yard sign.
Who knows…instead of writing little Johnies name and phone number in the back of his gym shorts so they don’t get lost you may be applying one of these……some day????
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